Driving nonprofit impact with online communities (a blog series)
According to the Pew Research Center, nearly eight of ten online Americans use Facebook. Internet users have an average of seven social accounts. Our desire to connect with others online is undeniable.
But outside of the typical social media services such as Facebook, how can a nonprofit organization build and manage its own online community? How can the organization use that community to improve both constituent engagement and organizational outcomes?
Build sees the vast potential for nonprofits in online communities. We’ve seen clients use them to grow donations, increase member retention, activate a volunteer base, and more. So, we’d like to help organizations develop the capacity to leverage online community technology more effectively.
This multi-part blog series is designed to help you learn about online communities, the systems that support them, and how to use those systems to your organization’s advantage.
In this series, we cover:
- Why are online communities important for nonprofits?
- Potential uses for an online community
- Online community software features
- Online community software providers
- Selecting the right online community software
- How be successful with your nonprofit online community