Nonprofits and the Salesforce Revolution (Intro)
Giving rise to a revolution
Increasingly, Salesforce is viewed as the solution to meet a variety of nonprofit technology and information management needs.
What’s generating all of the excitement and fueling a revolution? Will it revolutionize how nonprofits approach their constituents? Our blog series takes a look at the past and envisioned future of Salesforce.org.
With incredible speed, it has quickly progressed from being virtually absent in the nonprofit technology space to being viewed as market leader. Until recently the platform, and the applications built upon it, lagged behind competitors like Abila, Apricot, Blackbaud,, PledgeMaker, Social Solutions, and others. Many of those gaps seem to be closing.
The revolution will not be televised
Like any revolution, it has not been without difficulty, missteps, and strife.
More importantly, being a revolutionary, is not always easy.
Build has seen nonprofits fail to consider the impacts of our foundational formula: Old Organization + New Technology = Expensive Old Organization. As a result, when organizations have lurched towards Salesforce, or failed to consider the organizational impacts, there has been the invariable frustration.
Our Blog Series on the Past, Present, and Future of Salesforce for Nonprofits
This blog series will help you better understand the origins of Salesforce, their approach to, and the challenges that have arisen as nonprofits evaluate if is right for part, or all, of their organization.
- Part 1: Salesforce’s Rocky Revolution in the Nonprofit Space – A History
- Part 2: Navigating the Options on Salesforce for Nonprofits
- Part 3: Salesforce.org: Looking to the Future
This blog series is based on Build’s extensive experience. This includes experience with nonprofit CRM strategy, as well as conversations with vendors and implementers. Also, we included our interview notes from meeting with Salesforce.org CEO Rob Acker.